I just read a great article by Rachael Wilkinson on telemarketing and the impact, or lack there of, she feels it has on “Millennial” donors.  I have recently been having many conversations with my colleagues about telemarketing, so this article comes at an opportune moment. How will you embrace the Millennial Generation in your fundraising efforts? I’m still pondering, but will be sure to share my thoughts when I have reflected a little more.

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